Idéer som intresserat mig senaste tiden, läs mer på sideer.se.
• Egentligen självklart. För att bli stor måste du vara liten, skriver marketingexperten Seth Godin på sin blogg.
• Pengar kan inte köpa lycka. Eller med Robert Samuelsons ord på RealClearPolitics:
”The psychology of prosperity—striving, taking risks—feeds on ambition and insecurity. Our system often seems an insane rat race. But over time, it has created huge gains in material well-being. Air conditioning may not have made people in the South and elsewhere happier. But it surely has made them more comfortable.”
• På ritbordet: Storbritannien. How can we build Gordon Brown’s 3 million new homes and still have a green and pleasant land? frågar sig The Observers arkitekturkritiker Stephen Bayley som föreslår att man “avoid the hideous mistakes of the past and replace dogma with design.”
• Roadtrip Nation. Ett projekt som började med några ungdomar som funderade på vad de skulle göra med sina liv. Utvecklats nu till tv-serie, tre böcker och nätcommunity under parollen: “define your own road in life”. De skickar ut människor “who are interested in exploring the world outside their comfort zone, talking with individuals who chose to define their own road in life, and sharing their experiences with our generation.”
• Destruktiva fällor. Hur du och ditt företag ska undvika de självdestruktiva fällorna. Knowledge@Whartons artikel baseras på boken ‘The Self Destructive Habits of Good Companies, And How to Break Them’ av marketingprofessorn Jagdish N. Sheth, som analyserat varför marknadsledande företag plötsligt floppar.
• Varumärka en personlighet. Underhållaren Wally Amos förklarar för Startupjournal.com hur han har gjort.
• Låt ungarna vara. The idea that adults should be playing with their kids is a modern invention – and not necessarily a good one, skriver Boston Globe
• Unga ser inte ”tekniken”. Ny undersökning visar att unga inte gillar teknik, även om de använder sig av det.
“Young people don’t see ‘tech’ as a separate entity – it’s an organic part of their lives,” said Andrew Davidson, vice president of MTV’s VBS International Insight unit. Reuters
• Google endast begränsad av hjärnan. Sci-fi-författaren William Gibson om hur han ser på skrivande och Google, och det faktum att sökmotorn är bara en förbättrad version av den egna hjärnan.
”The thing that limits you with Google is what you can think of to google, really. There’s some kind of personal best limitation on it, unless you get lucky and something you google throws up something you’ve never seen before. You’re still really inside some annotated version of your own head.” Amazon
• Omstart vid halvlek. CareerJournal.com skriver om “Finding Work That Matters In the Second Half of Life.”
• Gud är tillbaka i Europa. Det skriver Von Eugen Sorg i Weltwoche:
”The Pope is enjoying audiences of an unprecedented scale. The grave of his Polish predecessor and miracle sites such as Lourdes are being visited by record numbers, the budget of the Holy Seat is enjoying unprecedented profits, the church collection income has doubled… Maybe postmodern Europe will go down in history as a brief, unique moment of free-spiritedness and frivolous godlessness. In part for demographic reasons: religious milieus generate children, while rich, agnostic societies such as Europe’s tend to gentrify. And in part because skepticism and irony, the instruments of dissection preferred by intellectuals, don’t warm most people’s hearts. Just as little as the theory of the big bang or the discovery of protein molecules, which don’t satisfy the need for meaning or provide a sense of collective identity or assuage our fear of death.”
Andra om: roadtrip, karriär, marknadsföring, livet, arbete, planering, gud, destruktivitet, omstart, personlighet, misslyckande, varumärke
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